Social Media Users

October 23, 2020

Social media usage is one of the most popular online activities. Social media platforms such as Facebook Instagram Messenger and LinkedIn are widely used around the world.

Global Social Media Statistics Research Summary Updated 2021

Social media users are comfortable maintaining a presence across several platforms.

Social media users. Our latest data show that there are 420 billion social media users around the world at the start of 2021 equating to more than 53 percent of the total global population. Ad Alerts from Websites Twitter Instagram FB YouTube Reddit and many more. 904 of Millennials 775 of Generation X and 482 of Baby Boomers are active social media users.

When asked about their social media use more broadly rather than their use of specific platforms 72 of Americans say they ever use social media sites. Agencies are Looking for Influencers to Join Apply Work with Top Influencer Agencies. Ad Through Partnerships with Leading Job Boards We Have Over 8 Million Job Postings.

These figures suggest that more than 9 in 10 internet users now use social media each month learn more about their broader internet behaviours on our Global Digital Overview page. The countries that kept featuring in the rankings as the most active were Brunei Darussalam Iceland and Malta. 396 billion people currently use social media worldwide up almost double from 207 billion in 2015 The average person has 86 social media accounts in 2020 up from 48 in 2014 The social media growth rate since 2015 is an average of 125 year-over-year.

When Pew Research Center began tracking social media adoption in 2005 just 5 of American adults used at least one of these platforms. Facebook the largest social media platform in the world has 24 billion users. Other social media platforms including Youtube and Whatsapp also have more than one billion users each.

Worldwide there are 380 billion social media users in January 2020 with this number increasing by more than 9 percent 321 million new users since this time last year. Statista Data Reportal. Ad Through Partnerships with Leading Job Boards We Have Over 8 Million Job Postings.

Agencies are Looking for Influencers to Join Apply Work with Top Influencer Agencies. Get Real-time Alerts Measure Sentiment Create Reports from any source on Internet. In 2019 there were 3484 billion social media users in the world.

In a pattern consistent with past Center studies on social media use there are some stark age differences. Facebook is the most popular social media platform. Some 84 of adults ages 18 to 29 say they ever use any social media sites which is similar to the share of those ages 30 to 49 who.

Heres a summary of the Social Media Statistics for 2021. 35 billion social media users worldwide. While the average internet user had about 62 social media accounts in 2015 the figure has risen to nearly 8 in 2020.

Engagement by social network. Social media use over time. Ad Alerts from Websites Twitter Instagram FB YouTube Reddit and many more.

However growth is on the decline with 2019-2020 data revealing a 92 growth rate. Social networking sites are now estimated 278414 to have 36 billion users and these figures are still expected to grow as mobile device usage and mobile social networks increasingly gain traction. In 2020 over 36 billion people were using social media worldwide a number projected to increase to.

These numbers are huge there are 77 billion people in the world with at least 35 billion of us online. By 2011 that share had risen to half of all Americans and today 72 of the public uses some type of social media. Get Real-time Alerts Measure Sentiment Create Reports from any source on Internet.

Social media usage continues to grow alongside internet penetration and if the growth rate stays constant estimates forecast there could be more than four billion social media users by 2021. The number of people around the world using the internet has grown to 454 billion an increase of 7 percent 298 million new users compared to January 2019.

Social Media Users Worldwide Country Ranking 2020